Darin Silvera

Background

About Darin Silvera

It can be challenging finding a writer that understands "Tech" and the issues surrounding it. Do you need a reliable copywriter that can come up to speed quickly on your technology? Who can translate benefits & features into language that convinces and builds trust? I can help. I am a native "Tech Guy" with decades of experience in the enterprise I.T. and software development fields. I have sat on both sides of the table as a buyer and a seller. I know the questions being evaluated in the minds of tech buyers. Questions such as: Can this tech be integrated easily into my existing infrastructure? Is it secure and reliable or will it cause me more problems? What's the expenditure and the ROI? How do I defend the ROI to the business? What skills do I need to operate this tech, is it easy to find? How does this solution compare to other competitors? Is this vendor financially stable, will they survive in the long haul, or will I end up with orphan tech? Will this vendor be easy to work with, and give me a good customer experience? You need copy that speaks to the spoken and unspoken concerns of tech buyers. Behind the words written on a page, exists structure and theory. I like copy that is constructed according to well proven copywriting principles; and which also authentically weaves your brand, offerings & story into a well-crafted and seamless whole. Some of my core strengths are in research, strategy, gaining insights from data, and teaching. I am able to deep-dive into complex topics and bring them to life for B2B tech buyers. Digital Marketing Training: AWAI-trained copywriter (AWAI is the industry-recognized leader in content and copywriter training). Acumatica Marketing Badge (Acumatica is currently one of the fastest growing Enterprise Resource Planning SaaS solutions on the market). AdSkills - Ad Buying Masters Certification Google Shopping Ads Certification ON A PERSONAL NOTE. I love games such as Chess, Sudoku, and other brain teasers. I also like "take over the world games" such as Risk and Conquest. This characteristic I think carries over to marketing, where I am inherently drawn to strategies & techniques that maximize results. I am easy to get along with, and able to research independently. LET'S TALK Ok…you’ve come across a copywriter who loves tech and understands your business – and has the training to write for it. – let’s talk! Feel free to: Message me on LinkedIn Call me at:(876) 541-4227 (Mobile) Looking forward to meeting you!