Dariusz Kuleszko

Background

About Dariusz Kuleszko

Highly accomplished Commercial and Purchasing Director with 20+ years of experience in retail and e-commerce. Proven track record of driving sales growth and leading digital transformation initiatives at RTV Euro AGD. Skilled in multi-channel sales management, offer management, team leadership, and negotiation. Passionate about leveraging new technologies (AI, automation) to optimize sales and marketing processes. Key Areas of Expertise:> Sales Management: I have organized and managed large-scale sales operations, developing and implementing comprehensive sales strategies. My data-driven approach helped identify market trends and customer needs, ensuring effective sales activities. I have strong experience in managing sales processes from product conception to final sale and after-sales support.> Offer Management: My experience includes assortment planning, pricing strategies, and promotions. I have introduced new product categories and managed extensive product groups, driving growth in online and offline channels. Analyzing market data and customer feedback has been crucial in refining product offerings to meet market demands.> Team Leadership: I excel in leading and developing high-performing teams of product managers and sales professionals. My management style focuses on collaboration, innovation, and continuous improvement. I am committed to creating a positive work environment where team members are empowered to reach their full potential. My efforts have resulted in reduced employee turnover, increased sales efficiency, and higher employee satisfaction.> Innovation and Digital Transformation: I am passionate about using new technologies to drive business growth. I actively develop my knowledge in AI and automation for sales and marketing processes. Leveraging AI-based tools is crucial in transforming traditional sales and marketing, allowing us to stay ahead of the competition. I have led digital transformation projects and implemented new work principles. I transform ideas into business models and operational processes for monetization.> Negotiation Skills: I possess strong negotiation skills, conducting extensive business negotiations with key suppliers and partners. Securing favorable terms and building long-term partnerships has been key to our continuous growth and competitive advantage. I actively build relationships with suppliers and partners.