Darko Tomasic

Background

About Darko Tomasic

I have found myself last 20 years in boating industry, especially Sales and Marketing area in recreational crafts business, together with project tasks for the new products in the boat production and yard gamma. My greatest achievements are the successful implementation of new Croatian yacht brands on the European and World Market as well as creating Dealer’s Networks for new Croatian yards, such as Salona and Murtic. My experience gives me the opportunity to be acquainted and involved with most of the projects in nautical sphere in Croatia, having the general knowledge of the nautical industry in Europe and worldwide. Being the Skipper on various boats and yachts, I was able to combine design and production multiple tasks together with sensitive and fragile customer’s wishes and needs, to be able to reach the implementation of the first Croatian boat brand on the Foreign Market with defined Brand and Product line. Interviews in most prestigious nautical magazines such as Yachting World and Sailing Channel TV witness my sense for Public Relations, as one of the most sophisticated tools for the targeted market penetration. The result of this strategy was increased production and strong product anchoring on the European Market. I was able to present first Croatian Boats - Salona 45 & 40, on Amsterdam Hiswa, Southampton, London, Barcelona, Stockholm, London, and Venetia Boat Show completely in my organization.