Darlene Shreya

Background

About Darlene Shreya

Digital advertising professional with experience in paid social and programmatic advertising.I work in paid social advertising, helping US-based brands reach their audiences through Meta, TikTok, and Snapchat. At Zeta Global, I manage campaigns end to end—building and structuring ads, monitoring performance, and preparing reports on pacing and delivery. I’ve contributed to campaigns across industries such as fitness, automotive, and education, serving as the primary point of coordination with US representatives to ensure smooth execution and reporting. I have been recognized with an “Exceeded Expectations” performance review, reflecting my commitment and reliability in delivering results.Previously, I spent over two years at Yahoo as a Senior Network Quality Coordinator, where I specialized in ad quality, compliance, and Trust & Safety. That role gave me a strong foundation in maintaining platform standards while supporting client objectives.I combine hands-on campaign management skills with a background in ad quality and policy compliance. Known for staying focused under pressure and managing multiple priorities with accuracy and thrive in collaborative environments where problem-solving and attention to detail drive measurable impact.