Davaish S.

Background

About Davaish S.

Experience in: Digital Advertising (Planning, Buying Strategy), Marketing and Channel operations, Mobile, Search, Site & Media Analytics/Measurement, Social Media, Display/Programmatic, Marketing automation and CRO. Platforms: ABM, Salesforce, Marketo, Multiple MTA models, DBM, DFA, DCM, Google Suite analytics, MOAT, Double Verify, Spredfast, Synthesio, comScore,@Plan, AdRelevance, Media Tools, MRI, Nielsen Online, DDS, Prisma, Datorama, Tableau, Smartsheets. Client Experience: AI, tele metrics, Telco, Pharma, Government and Fed/Local, Automotive, Finance, Manufacturing, Technology, and Beauty. Google Adwords certified (As well as Analytics, Mobile and Display), Trade desk Certified, Basis Certified, Facebook Power editor and Business Manager. Expertise-Marking and Media automation - Operations excellence (back end bow tie)-Dashboard creation with actionable data insights -Attribution Modeling (First touch and multi touch)-Programmatic buying (Trade desk and Basis self service)-Integrated planning (OOH, Print, TV, Aerial, Radio)-Contract evaluations and historical POV catalog -Multi cultural digital planning (AA, Asia, and Hispanic)