Dave Mitchell

Background

About Dave Mitchell

I lead enterprise-scale digital transformation through combining technical strategy, data governance, and privacy compliance to deliver measurable business impact. Over 15+ years across pharma, ad-tech, consulting, and web operations, I specialise in modernizing analytics, optimizing enterprise websites, and delivering complex multi-market projects with technical precision. What I do best: Architect and govern tagging / analytics strategies (including UA → GA4 migrations, tag auditing, container standardisation) to improve data reliability, reduce risk, and enable insight-led decision making. Lead enterprise websites & global rollouts: launching localised sites across regions, standardising platform architecture, enforcing governance to ensure consistency, scalability, performance and compliance. Implement privacy & consent platforms (e.g. OneTrust), embedding privacy by design in web stack, ensuring legal / regulatory compliance, reducing exposure. Drive efficiency, cost savings & operational excellence through process improvements, vendor governance, technical enablement, stakeholder alignment and governance frameworks. Notable results include: Directed rollout of OneTrust consent management across 700+ global sites, reducing legal/privacy risk and aligning with GDPR/CCPA requirements. Managed tagging & analytics governance across containers, delivering cleaner data, faster site launches, and reducing vendor overhead by ~25%. Delivered 3 DTC site launches in under 5 months across different European markets, increasing conversion by 20-25%. Improved time-to-launch by ~20% in recent roles by introducing standard processes, cross-functional delivery models and technical frameworks. I partner with C-Suite, product, engineering and digital teams to translate strategic objectives into scalable technical solutions. I’m excited about roles that let me lead technical strategy, innovation, and impact at Associate Director / Director level, especially where there’s room to shape roadmaps, risk posture, data & privacy strategy, and cross-regional delivery.