David Dewilde

Background

About David Dewilde

As a Principal MarTech Solutions Consultant at SAS, I help companies understand the business opportunities that analytics-driven customer intelligence and omnichannel precision marketing can have on every aspect of their customer lifecycle. With over 10 years of experience in marketing, advertising, social media, and digital transformation, I have a proven track record of delivering innovative and impactful solutions for clients across various industries, such as retail, automotive, consumer electronics, and wine and spirits. My mission is to enable clients to capture, reconcile, discover, and deploy insights from their data, and to leverage the power of SAS AI-driven 360° Customer Data Platform to create personalized and relevant customer experiences. I work with client, marketing, data, and IT sponsors to plan and implement sales and marketing accelerators based on data-driven analytical marketing innovations. I also provide training, coaching, and evangelization on the best practices and methodologies around data marketing, brand marketing, and social intelligence.