David Morrison
Digital Strategy Analyst at S&a Communications
Based in Clayton, United States
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Seniority
Staff
Department
Information Technology
Location
Clayton
Industry
Public Relations and Communications Services
Company size
32
Contact information
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d•••••••@sacommunications.com
Phone
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Background
About David Morrison
THINGS I CAN HELP YOU WITH: • Digital Strategy: metrics and goal setting, execution planning • Web Developer: website building, Drupal, WordPress, ReactJS, Solr • Web Analytics: goal setting, funnel optimization, dashboard creation, reporting and analysis • Search Engine Optimization: SEO audits, keyword research, on-page SEO, link building • Email Marketing: building subscriber lists, increasing open and click rates • Conversion Rate Optimization: identifying roadblocks, design and call-to-action testing Digital Marketing: SEO / SEM, PPC, Display Advertising, Link Building, Content Distribution, Email Marketing, A/B Testing, Landing Page design & development, Solid understanding of online lead generation strategies for products and services. Web Analytics: Google Analytics, Woopra, Piwik and Matomo Experience with digital strategy analysis and reporting to optimize for ROI. Web Development: Drupal Enterprise development for Red Hat & Duke University, WordPress, Custom Drupal module development, Headless Drupal (progressively decoupled Drupal), Custom WordPress plugin development, and responsive web development. Web Technologies: Solr, ReactJS, LAMP stack, JSON, XHTML, HTML5, CSS3, JavaScript, jQuery, PHP, responsive web design. Drupal.org Association Member https://drupal.org/user/2513506 Specialties: Web Developer, Software Engineer, Digital Analyst, Web Analyst, Google Analytics, Social Media Metrics, Digital Web Strategist, Business Analyst, SEO, Search Engine Marketing, Paid Search Campaign Management, Affiliate Marketing Management, Online Marketing, Data Analyst, IT Analyst
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