David T. Roberts

Background

About David T. Roberts

In my professional life, I have two passions: empowering customer-facing organizations to excel at knowing their customers and driving growth for businesses and their customers. SugarCRM allows me to do both! At Sugar, I lead the company's vision, culture, strategy, and operations. For 30 years, I’ve steered exceptional companies and teams with publicly listed and private equity-backed companies, focusing on profitable growth and successful M&A. I joined SugarCRM from Alchemer, a global SaaS company focused on helping global customers improve their customers’ experiences (CX) and their customer and employee feedback programs. I served as CEO and Director during a period of incredible growth and scale, rebranding and repositioning the company and selling the business to KKR. In my prior leadership roles, I was a Senior Partner in Accenture’s CRM practice, the CEO of ReedGroup (now part of Alight), and a cabinet member in Denver Mayor John Hickenlooper’s administration.