David West
Executive Director, Destination Marketing at Herschend Family Entertainment
Based in Atlanta, United States
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Seniority
Director
Department
Other
Location
Atlanta
Industry
Entertainment
Company size
474
Contact information
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d•••••••@herschendenterprises.com
Phone
5 credits+1 ••• •••• ••••
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Background
About David West
Leading marketing teams that were the catalyst for demand growth and drove better business decision every single day in 5 key areas: 1) Assessing market demand today and tomorrow for optimal demand-based portfolio strategies; 2) Leveraging predictive demand analytics for optimal resource allocation; 3) Creating new demand through sustainable, design-led innovation; 4) Stimulating demand with marketing and engagement programs that work; 5) Capturing demand with advantaged retail and overnight conversion efforts
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