David Whitcroft
Director of Financial Planning and Analysis at Karma Automotive
Based in Rocklin, United States
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Seniority
Director
Department
Finance & Accounting
Location
Rocklin
Industry
Motor Vehicle Manufacturing
Company size
428
Contact information
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d•••••••@karmaautomotive.com
Phone
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Background
About David Whitcroft
Strategic FP & A Leader with 20+ years of experience driving financial insight, operational efficiency, and cross-functional business growth across the automotive, dental/medical device, and public sectors. I specialize in building and leading FP & A teams, owning $300M+ P & Ls, and supporting global operations, manufacturing, pricing, and new product initiatives. Whether streamlining processes or partnering with leadership to guide investments, I bring an analytical mindset, strong modeling skills, and a passion for finance that drives real-world results. Key Strengths: • FP & A Strategy & Leadership • Financial Modeling & Forecasting • Cost Accounting and Operational Finance • Pricing & Scenario Planning • KPI Dashboards & Reporting Tools • P&L Ownership & Capital Allocation • Excel | Power BI | SAP | HFM | Tableau
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