Verified recordSoftware Development

Dawn Oshea

Brand Design Manager at Blend

Based in Boston, United States

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Seniority

Manager

Department

Advertising & Marketing

Location

Boston

Industry

Software Development

Company size

735

Contact information

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Email

1 credit

d•••••••@blend.com

Phone

5 credits

+1 ••• •••• ••••

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Background

About Dawn Oshea

As a resourceful and driven creative leader, I have extensive experience in delivering impactful campaigns and elevating brand identities across software and financial services firms. I have demonstrated servant leadership by overseeing the development of cross-functional teams, building consensus across the organization, and leveraging market insights to create memorable brand experiences. Brand Design My expertise lies in driving strategy, fostering creativity, and achieving business objectives through compelling visual storytelling and cohesive messaging. My work has included rebrands that transform collateral, ensure consistency by developing and implementing brand guidelines and sharing compelling brand stories across multiple channels and platforms. Strategy By analyzing company goals, key metrics, existing marketing efforts, and competitor landscapes, I adopt a holistic approach that aligns user needs, business objectives, and brand identity to deliver impactful products and services. This ensures that every decision is purposeful, innovative, and sustainable, driving both exceptional user experiences and long-term organizational success. Leadership I have a reputation for resourcing and supporting my team, empowering them to drive our work forward. I take pride in mentoring and nurturing talent, while fostering collaboration with senior leaders and key stakeholders to ensure projects and initiatives are strategically aligned with business objectives. Operations I am always seeking opportunities to create more efficiently and more effectively. By examining current processes and challenges, I've worked cross functionally to establish optimized workflows that produce better work in less time. Skills Brand Identity, Rebrand, Creative Direction, Problem-Solving, Leadership, Employee Development, Process Improvement, Effective Communication

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