Dayna Mitchell

Background

About Dayna Mitchell

Over 20 years experience in the Group Benefits Industry, which includes time on both the consulting and Insurer side of the business. In my current role with Equitable Life, I am a group sales rep (official title is Group Account Executive) and have managed multiple provinces in my block of business. Having both the consultant background and the group sales background allows me the utilize this duality to understand what drives the success of my clients and striving to help them achieve their goals! Building successful partnerships and relationships with my brokers goes hand in hand with the assurance that I support them in every aspect. I have a passion for this ever changing industry, seeking knowledge and in turn sharing it with my clients and team. Focus is always on achieving Good to Great status by all! Why Equitable: Since 1920, customers have been depending on Equitable Life of Canada for financial protection. As one of the largest mutual life insurance companies in Canada, Equitable Life is dedicated solely to its policyholders. Everything we do is focused on providing them personalized service, security and wellbeing. Our approach to Group Benefits is based on a commitment to meet the specific needs of our Advisors, Plan Sponsors, and Members. At the core of this commitment is our unwavering dedication to service and working in partnership with our Advisors and their clients by listening and responding to their needs. Equitable Life is known for its top-quality service, and the Company built on that reputation in 2012. The Group line of business achieved top rankings in a majority of service categories for a survey of Canadian group policyholders conducted by LIMRA, a worldwide association of insurance and financial services companies.