Deandre Jones

Background

About Deandre Jones

As a Strategic Communication Specialist, I leverage my skills in marketing management and social media marketing to enhance the visibility and engagement of the University of Maryland's Reliability Engineering Program. I develop and implement strategic communication plans that drive a 21% increase in brand recognition and strengthen stakeholder relationships. I also craft compelling digital campaigns that boost website traffic by 33% and improve online lead conversions by 28%, aligning with organizational goals. In addition to my role as a Communications Coordinator, I am also a Social Media Marketing Manager at UMD Center for Risk and Reliability, where I create and curate content for various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and TikTok. I monitor social media channels for trends and opportunities to engage with the audience, conduct competitor analysis, and manage social media calendar and scheduling tools. I hold a Master of Science in Strategic Communication from the University of Maryland Global Campus, a Graduate Certificate in Strategic Communications and Public Relations, and a bachelor's degree in marketing from the University of Baltimore. I am passionate about using strategic communication to drive positive change and impact.