Debasmita Das

Background

About Debasmita Das

A self-driven professional having more than 7 years of experience in market research, I am organised, efficient and highly capable of working in a multi-tasking environment. I am able to prioritize work, thereby delivering results on time. I am goal oriented and capable of working in a team and at the same time have the ability to work independently too. I am currently working with a Qualitative Market Research Agency. In the initial 4.5 years of my career, I have worked with the same Qualitative Market Research Agency where I have worked across categories and have gathered meaningful insights for various organizations which lead to fruitful executions. I have gathered in-depth understanding of the market penetration, market positioning and market sizing across various Domains/ Sectors as market research is not restricted to a particular sector. Hence, I am well versed with various types of research studies that are been undertaken. In Livspace.com, I have worked on various areas such as Product Innovation, Brand Positioning and Communication Development; Identifying new and current market developments in Interior Designing industry and determining what all opportunities can be gathered from the current market scenario; Identifying business issues and undertaking appropriate measure to cater to it. My role was to come up with consumer centric market strategy which can be executed upon so that it leads to opportunities for company’s growth.