Debbie Callarman

Background

About Debbie Callarman

I have over 30 years of experience in the IT industry as an experienced B2B marketing leader and partner marketing manager. I am results-driven with extensive industry knowledge and experience in developing and executing integrated digital marketing campaigns, joint go-to-market development planning and execution, management of market development funds, event management, and sales enablement. I also have experience in Services marketing, sales enablement, content creation, and demand generation campaigns and programs to drive customer acquisition, engagement, and retention. Additionally, I possess strong communication skills and have experience collaborating with cross-functional teams, executive leadership, and strategic partners. I have strong business acumen, managing marketing budgets of $1M+, along with experience in leading and mentoring a marketing organization focused on PR, branding, social media, website, SEO, marketing automation, internal marketing, communications, and marketing operations. I have also managed strategic partnerships and 3rd party marketing and event agencies.