Dev Thacker

Background

About Dev Thacker

As an accomplished digital marketing professional, I bring a wealth of experience in strategy and project management, underpinned by a strong educational foundation. Holding a Bachelor's degree in Automobile Engineering from Marwadi University, India, and currently pursuing a Post Graduation Certificate in Advanced Project Management and Strategic Leadership at Lambton College, Canada, I have honed my skills to navigate the dynamic landscape of digital marketing. In my current role as a Digital Marketing Coordinator at Local Era, I have successfully spearheaded end-to-end campaigns for local businesses, achieving a remarkable 9.4% click-through rate. My proficiency extends to collaborating with cross-functional teams, including designers and videographers, to produce captivating multimedia content. This creative versatility was recognized with the Henry Bernice Young Entrepreneurship Award in 2023 for exceptional use of Artificial Intelligence within the creative industry. Previously, as a Facebook and Google Ads Strategist at DCube Marketing, I developed and executed data-driven paid marketing strategies, achieving an average ROAS of 5x and generating in ad returns. My strategic acumen also contributed to acquiring over 37 global clients, maintaining an 80% client retention rate. Collaborating with production houses, I led innovative social media marketing campaigns for movies, resulting in a 30% increase in audience engagement. My diverse skill set includes technical proficiency in SEO, PPC Marketing, content auditing, and project coordination, complemented by soft skills such as leadership, critical thinking, and effective communication. With certifications in Google Ads, Google Tags Manager, and social media marketing, I am well-versed in the latest industry trends. Additionally, I have actively volunteered in roles such as Marketing Coordinator for Enactus Lambton College, contributing to a 35% increase in sponsorships for community events. Eager to bring my expertise to a forward-thinking organization, I am passionate about leveraging digital strategies to drive impactful results. Let's connect and explore how my skills align with the goals of your team.