Devika Dayal

Background

About Devika Dayal

I am a decisive leader, a strategic thinker who thrives in challenging situations, and my track record speaks of my ability to achieve exceptional results. I believe in motivating my team by pushing boundaries, maximizing revenues, and thus contributing to the long-term success of my organization. Over two decades, my career in Ad sales has been fuelled by a rich and diverse range of experiences and specific skill sets which I have honed over the years to be what I am today. I believe my strength lies in my ability to identify untapped opportunities that lead to remarkable turnarounds and significant revenue growth with a blend of empathy, adaptability, and persuasive negotiations. I was part of the founding team of History TV 18 in India and helped them achieve sales of US$5 million in the first year after launch. I also pioneered hybrid sales strategies that blend data-driven approaches with intuitive thinking, delivering superlative results for iconic brands and services. Successes are milestones and failures are great lessons, but my next challenge is just over the horizon.