Diane Armstrong

Background

About Diane Armstrong

It's TRUE - Sales & Marketing need to be connected. Here's Why: No matter how good your product or service is, without marketing it will flop. Without sales, there’s no business life line. They feed and flourish off of and for each other. Similar to families, partners, and teams - they work best when they get along. I have proven success creating and developing programs to: Win and retain clients Sell, purchase, lease and develop commercial real estate Promote and sell products and services Build and develop high performing teams ALL while increasing revenue ’. Highlights: While sitting at the helm of a sales explosion with CREW Silicon Valley, we added 16 annual Sponsors yielding +150% YOY increase in sponsorship revenue. That program – is just the tip of the iceberg. I have done this consistently for IBM, 3Com, Softbank, IDG, Colliers, and Avison Young to name just a few - from local markets to international expansion. Recognition: Top-performing CRE Broker in production for Colliers - 6 years Colliers Silicon Valley 2013 Team Player of the Year Award Opened offices and hired sales/service teams in the Bay Area and Northeast Region for technology companies including IDG, SoftBank, and Saros Recruited by 3Com as a Sales Representative with promotions to Account Manager, District Manager, Northeast Region Major Accounts Manager & VAR Western Region Manager Started IBM as a Systems Engineer and promoted to Sales Representative Where I have brought the most value to teams, divisions, and companies is by helping marketing understand sales and assisting sales to embrace the value and language of marketing. I have proven success by: Driving sales results Creating end to end programs Cultivating high performers to deliver excellence and exceed targets - not just check boxes Exhibiting qualitative value beyond transactional incentives As a leader, I understand the greatest productivity and success comes through the rewards of personal growth and career development in concert with compensation. Organizations who value these partnerships are where I have made the greatest impact and look to do so in the future. Let's Talk! dianesarm@gmail.com