Donna Bachman
Media Director at Cohlmia Marketing
Based in Wichita, United States
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Seniority
Director
Department
Advertising & Marketing
Location
Wichita
Industry
Advertising Services
Company size
6
Contact information
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d•••••••@cohlmiamarketing.com
Phone
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Background
About Donna Bachman
With over 25 years of experience in the media business, my extensive experience covers. Media Planning and Buying (National, Local, Traditional and Direct Response), Social Media Marketing and Digital Marketing. I have worked with a variety of different clients including retail, dental, medical, construction, technology, and banking. Proven ability to develop, negotiate, implement, and manage media plans that effectively reach targeted audiences. I have developed my own software system for researching, planning and tracking media buys. One of my greatest strengths is relationship-building with both the client and media vendors, through trust and respect for getting the job done correctly. Specialties:* Extensive knowledge of broadcast media -TV, Radio, Cable, Print, Outdoor * Google Ads certified * Google Digital Marketing certified * Analyzing and evaluating media strengths and opportunities * Negotiating expansive media contracts * Post-analysis of media performance
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