Donna Kenly
Marketing Analyst, Health Services Administration at Erickson Senior Living
Based in Baltimore City County, United States
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Seniority
Staff
Department
Other
Location
Baltimore City County
Industry
Hospitals and Health Care
Company size
5.4K
Contact information
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d•••••••@ericksonseniorlivingcareers.com
Phone
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Background
About Donna Kenly
Over 15 years of quantitative and qualitative market research experience. Research specialties include (but are not limited to) customer satisfaction, image/awareness, advertising effectiveness, client loyalty and retention, market potential/share, product trials, new product/concept development, name testing, and site location evaluation/development. A few examples of research conducted by industry include:* Education: Magazine readership, admissions evaluation, alumni outcome, image/awareness * Financial services: Client satisfaction, image/awareness, advertising effectiveness, new product/concept development, magazine readership * Manufacturing: New product/concept development, image/awareness * Healthcare: Advertising effectiveness, image/awareness, positioning * Telecommunications: Product trials, customer satisfaction * Tourist attractions: Visitor/member satisfaction/loyalty, site evaluation, new concept development have been published in: Strengthening the National Institute of Justice Maryland's Nursing Shortage: A Workforce Crisis
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