Doreen Adger
Chief Growth Officer at Inman
Based in Washington, United States
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Seniority
C-Team
Department
General Business & Management
Location
Washington
Industry
Internet News
Company size
165
Contact information
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d•••••••@inman.com
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Background
About Doreen Adger
Accomplished vision-driven innovator with proven track record for creating digital marketing programs that expand the audience and subscription base. Skilled in engaging stakeholders to determine business goals and key performance indicators (KPIs). Versed in developing and launching scalable media plans that deliver results. Understand the importance of establishing multi-channel marketing campaigns that integrate content, product, PPC, social media, and email that optimize customer acquisition and conversion.* Multi-channel Business Models * Product/Service Innovation * User Journey Optimization * B2C Responsive Database * Strategic Partnerships * Conversions / ROI * Webcast Production * Creative Development * Audience Segmentation * Brand Management * Integrated Email Channels * Subscription/Circulation Models * Product/Service Innovation * Event Marketing * Demand Generation * Content Development * P&L Ownership
Decision-makers
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