Dorene Arcayos

Background

About Dorene Arcayos

Five years of experience in the marketing field with a strong foundation in content creation, social media management, conceptualization, account and production management, as well as e-commerce and website design. My key achievements include but are not limited to: Content Creation and Social Media Management. During my time at STOCK T.C, I led the creation of engaging and visually appealing content for their digital platforms, showcasing my skills in creative and strategic planning, photography, and post-production editing. In just over a year, I successfully grew the brand's Instagram following from 0 to organically. Conceptualizations. Over the past year, I have led the conceptualization and development of innovative creative campaigns for brands like POGO, Gardein and more, each with distinct needs and objectives. Account and Production Management. As an Account Manager, I achieved success by managing RBC as my first client and serving as the producer for their internal podcast,'In The (K)now.' Additionally, I oversaw and led the production of various hybrid and virtual events sponsored by RBC, like Canada We Want 2022 and 2023 and Take Our Kids To Work Day 2023. E-Commerce Management & Website Design. Over the past four years, I have overseen the maintenance of websites and e-commerce platforms, ensuring a seamless online experience. By blending content creation and optimization, I not only maintained but actively contributed to the evolution of the digital identity of the organizations I have been a part of.