Dorothy Self

Background

About Dorothy Self

DFSCC is an Upstate South Carolina based boutique concepting, marketing, and public relations firm specializing in a combination of both new media and traditional PR for the health, beauty, travel, hospitality, fashion, insurance, manufacturing, finance and consumer product industries (to name a few). As a hybrid by conception, DFSCC understands the value of innovative and emerging media as well as traditional print & broadcast coverage and educates clients on the importance of an all-encompassing presence. It is this unique approach that allows DFSCC to help brands, from relatively unknown to already established, break through the clutter as well as consistently deliver the far-reaching and long lasting results that ultimately affect the clients’ bottom line. Our clients look to us for results, and we deliver. We don’t just blast your message. We strategically aim. Creating specialized and targeted public relations strategies based on clients’ needs to generate A-list placements in online, print and broadcast media. Access to worldwide A-list media professionals and journalists though our extensive personal relationships and software database. Consultation and education on the importance of an online presence in an increasingly web-driven social society. Building community and brand awareness through strategic social media communications. This can include creating custom Facebook pages, Twitter profiles, Instagram accounts, and custom hashtags to help reach and sustain a targeted audience at the grassroots level. Writing and distributing expertly crafted SEO optimized press releases on a targeted local and national level to get clients’ news in to the right hands. Initializing and implementing strategic partnerships with other brands in ways that help increase public awareness and/or drive sales. Producing customized events as a supplement to an intensive PR and marketing strategy or as a one-off product/company launch.