Doug Kramp

Background

About Doug Kramp

I’ve surfed sand dunes in Dubai, white-water-rafted Africa’s Zambezi River and told my life’s story to over 20 million people (which was scarier than tackling the dunes and the rafting), but I still haven’t achieved the illusive hole-in-one! If I’m not dreaming about the next adventure or hanging out with the family, I’m having fun at CataBoom. As CEO, I have the privilege of helping brands like DELL, GM, T-Mobile, TGI Friday’s, Southwest Airlines, Cinemark and many others engage their customers, partners and employees by enabling them to gamify their marketing campaigns. Whether our client is a sole contributor or has a team of 200 people, CataBoom’s no-code platform allows anyone to create gamified campaigns that reward behaviors and produce lasting engagement. After spending most of my career in marketing-related positions, I find CataBoom’s impact on engagement metrics to be staggering. We have seen over 10x improvement in survey open rates, 60% improvements in click-to-open rates, 90% reduction in new customer acquisition costs, and 7x increase in redemption rates and incremental spending, just to name a few. We also support strategic partners of all types, including general marketing and advertising agencies, programmatic advertising agencies, outcome and performance marketing agencies, POS services, email services and many others. CataBoom provides a robust library of API’s that easily enables a seamless, end-to-end experience across a variety of systems and platforms. If you are wondering how gamification can amplify your marketing initiatives, reach out to me directly and we can explore the possibilities.