Ed D.

Background

About Ed D.

I help media organizations solve complex challenges using Salesforce’s full platform; spanning Data Cloud, Agentforce, Industry solutions, AI, and CRM. I help bridge the gap between business strategy and technical execution, working with executives across ad sales, content supply chain, broadcast, streaming, publishing, theme parks and live events to shape the future of customer experience, monetization, and AI adoption. My focus areas include- Industry to Platform Translation: Aligning Salesforce architecture to real world media challenges - Strategic Deal Support: Executive storytelling and solution design for flagship media accounts - Thought Leadership: Building internal IP, field enablement, and external facing narratives Trusted advisor to some of the world’s most iconic media brands.