Edson Jorge
Customer Experience Marketing at Banco Millennium Atlântico
Based in Oeiras, Portugal
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Seniority
Staff
Department
Other
Location
Oeiras
Industry
Banking
Company size
1.9K
Contact information
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e•••••••@atlantico.ao
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Background
About Edson Jorge
As the Customer Experience and Marketing Strategist at ENSA - Seguros de Angola, I am passionate about creating value for our customers and stakeholders through innovative and customer-centric solutions. I have an MBA in Project Management and a Licenciatura in Economia & Gestão Financeira, which equip me with the skills and knowledge to lead and execute complex and impactful projects in the insurance sector. One of the highlights of my career was managing the ENSABAZA project, which was the best insurance product in the market since 2020. I was responsible for the conception, design, and launch of this product, which aimed to provide financial inclusion and protection for low-income and informal workers. I also led the digital marketing strategy and campaigns for this product, which resulted in a significant increase in brand awareness, customer acquisition, and retention. Additionally, I collaborate with other teams and departments to improve the customer experience across all touchpoints, using data-driven insights, design thinking, and customer journey mapping.
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