Edward Reilly

Background

About Edward Reilly

Sales Executive with extensive experience selling branded and private label food/beverage products and services across all retail channels through direct, distributor (DSD) and broker sales organizations. A breakthrough contributor with demonstrated successes achieved through innovation, relationship building, analytical focus, and strong communication, negotiation and presentation skills. Key Strengths include: • Leading development and execution of strategic business plans that achieve all new business, distribution, merchandising, price and promotional objectives across the business. • Expertise in using Category Management approaches and techniques coupled with an exceptional proficiency with the latest technology and tools to achieve outstanding sales results. • Developing internal and external collaborative relationships to accomplish objectives. • Generating ideas, solutions, and opportunities through analysis of critical information, and taking action that is consistent with available facts, constraints and probable consequences. • Clear understanding of and ability to effectively manage account level P&L and assigned budgets in excess of $82 MM annually. • Building and leading cross-functional teams to deliver against established objectives. • Designing and implementing standards of accountability that can be used to focus, guide and set high standards of performance to achieve results. • Conveying information and ideas in a clear, meaningful, and timely manner; providing information to ensure understanding by soliciting feedback and input from audience. • Supervising end-to-end supply chain management for warehouse distribution, including plant sourcing, forecasting/demand planning, product inventory management, order processing, transportation management and service issue resolution. Specialties: National Account Sales & Operation, New Business, Strategic Management, Contract Negotiation, Cross-Functional Leadership, Private Label, Broker Management and Direct Store Delivery (DSD)