Edwin Foster

Background

About Edwin Foster

WHO I AM: I am characterized as a brilliantly talented, mission-driven, and energetic senior marketing executive and creative strategist with 25+ years of branding, creative, and marketing experience serving as a strategic partner and trusted advisor to clients, peers, and creative teams across multiple industries, VALUE I OFFER: Keen ability to identify and capitalize on competitive advantages, assess challenges, mitigate risks, and launch best-practice branding techniques that generate strong profit margins and topline revenues for both Fortune 500 and disruptive startup clientele. Brand & Marketing Excellence include the following: • Proven ability to own overall brand activities, including managing agency relationships, developing creative campaigns, and ensuring adherence to brand guidelines. • Documented success in leading cross-functional teams to develop content strategies that work across various platforms, including paid and organic social, weekly emails, search engines, and company websites. • Sound knowledge of content management systems, social media platforms, SEO best practices, and email marketing strategies. • Natural talent and ability to coach, inspire, mentor, and lead high-performing creative teams with effective recruitment, development, and goal-setting techniques, resulting in low turnover and high team morale. • Consistently drive for creative excellence and ingenuity by ensuring design and delivery of rich, relevant content and brand consistency; outperformed the standard national acceptance response rate by two to three times.