Edwin Schmidheiny
Creative Director, President at Accent Brand Consultant Ltd
Based in San Francisco, United States
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Seniority
C-Team
Department
Art, Culture and Creative Professionals
Location
San Francisco
Industry
Business Consulting and Services
Company size
1 to 10
Contact information
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e•••••••@accent.swiss
Phone
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Background
About Edwin Schmidheiny
As branding has evolved over the last decades, I have observed and derived the essence in branding while working with the leading pionieers. It always comes down to setting the right "accents" in order to project the relevant differences that characterize your brand, and to be able to respond to the ever changing environment. In a globalised world, brands are competing both within the global and local market. Understanding the differences in cultures and customs is essential. With broad experience across the globe in a variety of industries and with the most reputed brand consultancies, I am supporting international Swiss companies to promote their brands here and abroad, drawing on an international network of branding professionals from all corners of the world, from Zurich, and now also from San Francisco!
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