Eileen Cadle

Background

About Eileen Cadle

Consumer Insight product development manager with extensive experience in claims strategy and support across multiple CPG /FMCG categories, resulting in increased sales, share growth and category expansion. Qualitative and quantitative consumer test design expert to develop strategies for new and existing products, translating consumer unmet needs to technical product performance. Flexible decision maker with excellent skills in managing direct report development, coaching and mentoring across multiple organizations. Expertise in test method development, life cycle project managing, working on cross functional and international teams.Areas of expertise include:Upstream and commercial innovation (current business) strategy developmentQualitative and Quantitative Consumer Research Design and AnalysisResearch Among Consumers (Teens and Adults) and ProfessionalsClaims Strategy and SubstantiationDeveloping and Translating Consumer Insights into Claims and Project StrategiesTechnical Test Method Design and Data AnalysisSensory Evaluation and TestingQA, GMP, GLP, Regulated Product ExperienceLife Cycle Project Management (SMART, SiMPL, CSS user (Enovia training))MS OFFICE (Power Point, Word, Excel, Project)HACCP, SQF (8.1) & PCQI Certified