Eleni W.

Background

About Eleni W.

Experienced project lead and producer creating immersive experiences, interactive campaigns, and art focussed technology to culture projects. Working in creative agencies and innovation studios across experiential, digital and content production. I’ve partnered with top global brands and agencies, delivering high-impact work for clients including McLaren, Maserati, Bentley Motors, Samsung, Meta, Google, YouTube, Universal Music, HBO, Adidas, Nike and Vevo.My career has taken me around the world—managing projects across North and South America, Europe, the Middle East, and Asia—allowing me to develop a global perspective and deep understanding of diverse markets, including the US and Europe.End-to-end project leadership: From interpreting briefs and concept development with creative teams to technology integration, production planning, and full budget management. Working with brands and studios to create experiences that feel both innovative and immersive with meaning. Multi-disciplinary production: Experiential activations, OOH, XR/immersive tech, digital/web/app builds, social and content. Agile project management: Skilled in managing complex timelines, cross-functional teams, and large-scale deliverables using agile methodologies.