Elodie B.

Background

About Elodie B.

Digital Manager – Transformation Projects, UX & Business Analysis With over 10 years of experience in digital project leadership, I support organizations across various sectors (banking, energy, luxury, education) in designing, coordinating, and delivering complex digital initiatives. I help my clients define their strategic roadmap, translate business needs into functional specifications, prioritize requirements, and align stakeholders — including business teams, IT, UX designers, and external partners. I facilitate collaborative workshops and oversee functional testing through to go-live. Key areas of focus: Change management and cross-functional project coordination Business process optimization during ERP or intranet redesigns CRM implementation or migration (Hubspot, Eloqua, Pardot.) E-commerce and omnichannel experience design My core focus: designing digital experiences that are useful, feasible, and user-centered. 🤝 My approach: structured, collaborative, and value-driven.