Elvira Bashanaeva

Background

About Elvira Bashanaeva

Luxury Fashion Designer, Technical Artist, and Graphic Designer with 11+ years of international education and professional experience across fashion design, technical design, pattern making, product development, and luxury brand strategy. MBA in Luxury Marketing (Paris) with strong expertise in consumer insights, global markets, and brand storytelling, applied to both luxury and premium consumer products.Currently working as a Technical Artist and Graphic Designer at Mary Frances Accessories (US), supporting product development, technical execution, graphics, and cross-functional collaboration within the accessories and lifestyle market. Experienced in bridging creative design and technical production, aligning aesthetics with manufacturability and brand standards.Founder and Creative Director of ELVIENSE, an innovative transformable fashion brand launched in 2018, focused on modular design, functionality, and sustainable thinking. Hands-on experience in end-to-end product development, from concept and sketching to pattern making, prototyping, and production coordination.Previous experience includes Fashion Designer and Pattern Maker at Arthur Avellano (Paris), professional experience at Emanuel Ungaro (Paris), and Fashion Designer Assistant at DRESS CODE (Moscow). Strong background in luxury garment construction, materials, fit, and technical specifications.Academic experience includes teaching fashion design and product development since 2016 at Shanghai Jian Qiao University, integrating industry practices with design education.