Emelda Baca

Background

About Emelda Baca

24 years of experience serving consumers with their financial needs, ranging from Retail Branch Service, Marketing and Community Development, Call Center, Digital Services and Consumer Lending. I'm a believer and advocate for the employee experience, the consumer experience and the success of our organization. As the Sr. Vice President of Consumer Lending, I work to create a great experience for all involved. I will view the borrowing journey from beginning to end and see it through the lens of the consumer, the employee and the organization to create a seamless experience. Expertise in product management and development, strategic sales and service planning to enhance the performance of our sales teams, systems implementation and development, system administration and change management, process improvement and workflow management. I have experience in consumer loan underwriting, development in decision engine optimization, risk mitigation, portfolio analysis. Employee Resource Group advocate and member. Creating and leading an Employee Resource Group for five years has been one of the greatest experiences I've had as a professional. Great way to boost your employee engagement!