Enrique Apodaca

Background

About Enrique Apodaca

10+ years experience in the Tourism industry including operations, sales, revenue and E-Commerce Management. I am an ambitious, analytic and committed person with a strong goal-oriented mindset. Reservations Management: 3-team members department with a 4 line system for a 132-rooms hotel filling in more than 50+ calls a day with an 85% closing and a 50% up-sell average rate. Implemented a reservations system involved in the whole process including training the hotel staff. E Commerce: Managed the different OTA'S increasing the department's revenue by 35% closing with a 55% total revenue income made through online agencies. Positioned the hotel on the first places of big online companies. Sales: Assisted the sales department by going on several business trips promoting the hotel, each business trip was a 5-10 days trip visiting an average of 20+ agencies per day and doing all the follow up after each trip. Rooms Divisions Manager: In charge of 50+ co - workers. Implemented cross-training programs for key positions maintaining a perfect workplace environment and accomplishing a 95% goal achievement for all departments and a 20% YOY revenue increase. Market Manager: Maintained optimal relationships with my clients thus reaching the goals that had been established for my position. In charge of the entire West Coast of the US. Accomplished a 35% YOY production increase for my key destinations through analysis, marketing strategies and negotiations of the most optimal selling conditions with our clients.