Ephrem Habtemichael Redda
Professor at North-West University Noordwes-Universiteit
Based in South Africa
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Seniority
Staff
Department
Education
Location
South Africa
Industry
Higher Education
Company size
10K
Contact information
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e•••••••@nwu.ac.za
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Background
About Ephrem Habtemichael Redda
A dedicated Professor with a strong track record in the higher education sector, with extensive experience in teaching, research, and academic supervision. Skilled in analytical thinking, data analysis, and research focused on consumer behaviour and decision-making in the digital environment. In addition to his work in Marketing, Ephrem has a strong research interest in Economics, particularly in the areas of economic integration and monetary unions. He holds a PhD in Marketing Management and a Master’s degree in Economics from North-West University, as well as a Bachelor’s degree in Banking from the University of Johannesburg. Ephrem actively publishes scholarly articles in various fields of Marketing and Economics and has successfully supervised numerous Master’s and PhD students.
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