Eric Goodwin
Director at Lathley
Based in Vancouver, Canada
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Seniority
Director
Department
Advertising & Marketing
Location
Vancouver
Industry
Design Services
Company size
1
Contact information
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e•••••••@lathley.com
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Background
About Eric Goodwin
Hi there! I'm Eric, a multidisciplinary creative director and designer on a mission to shape the world of design and create a lasting impact. With over a decade of diverse experience in the creative industry, I’ve accumulated a wide range of skills and expertise that I've honed over the years. From brand design, product design, print and packaging, photography and filmmaking, web design, graphic design and more. One of my defining traits is my ability to seamlessly blend the worlds of creativity and business. I pride myself on being a "left brain and right brain thinker," allowing me to craft creative solutions that captivate audiences and drive results. I deeply feel that effective design is not just about aesthetics; it's about delivering on strategic objectives and telling compelling stories. My work is deeply rooted in a commitment to collaboration and innovation. I have a proven track record of leading amazing teams, building strong working relationships, fostering trust, and ensuring that projects are executed seamlessly. My ability to balance creative input with sound business rationale has made me a trusted leader that drives meaningful results. Beyond my professional accomplishments, my passion for the outdoors and purpose-driven work sets me apart. I thrive on challenges and am driven by a desire to make a positive impact on the world. This passion aligns perfectly with my work in the outdoor industry, where I've gained expert knowledge of market trends and consumer behaviors. As a creative director and designer, I'm not just a designer of visuals; I'm a designer of experiences. My work has left an indelible mark on numerous brands and products, elevating them to new heights. With a commitment to continuous improvement and an unwavering dedication to doing what is right, I aim to be a driving force in the world of design, and my journey is only just beginning. Thank you for checking out my creative journey thus far, and if you would like to get in touch please don’t hesitate to reach out! Cheers, Eric
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