Eric Hunt

Background

About Eric Hunt

From the football field to the world of CPG, I'm passionate about building winning teams and driving brand growth. I spent my early years pushing myself on the field and in the classroom as a student-athlete, but my competitive spirit has since translated into the world of consumer packaged goods (CPG). I've had the privilege of working on some of the world's most recognized brands across the human and pet food categories, including Miller Lite, Bud Light, Nesquik, Coffee Mate, Fancy Feast, & Friskies. I'm a classically trained general manager and P&L owner, with a strong "end to end" understanding of consumer insights, product development, manufacturing, supply chain operations, sales, and finance. The scope of my brand building and revenue growth experience includes but is not limited to- Brand positioning, consumer segmentation, and agency management - Annual brand planning and multi year market business planning - Portfolio Innovation strategy & Product development - Joint business planning with strategic customers like Walmart, 7-11, and Chewy - Long term capacity planning, including CAPEX scenario planning and payback period analysis - Growing digitally native brands through pure play ecomm and DTC channels, leveraging tools like Shopify, Klaviyo, and Amazon AMS/AMG Leading with motivation and inclusivity is at the heart of my approach. I strive to foster high-performing teams by creating a psychologically safe environment where everyone feels empowered to contribute, learn, and challenge. I have no ego when it comes to good strategy, and I thrive in collaborative environments with cross-functional experts. My leadership philosophy is built on five core principles: 1.) Be Useful: Always strive to add value. 2.) Be an expert on your business: Deeply understand your domain. 3.) Be courageous but never careless: Take calculated risks. 4.) Be hungry for knowledge: Continuously learn and grow. 5.) Be a good person: Lead with integrity and empathy. I'm excited to connect with like-minded individuals and explore opportunities where I can leverage my experience and passion to make a positive impact. Feel free to reach out and connect!