Eric Liew

Background

About Eric Liew

With more than 17 years of work experience in the electrical engineering industry, I am a product marketing manager at ABB Australia, a global leader in power and automation technologies. As a member of the Engineers Australia, I hold the credential of MIEAust, which demonstrates my commitment to professional excellence and ethical standards. My mission is to deliver innovative and sustainable solutions for compact secondary substations, which are essential for reliable and efficient power distribution in various applications and environments. I am passionate about creating value for customers, partners, and stakeholders, and contributing to the company's vision of a smarter and greener future. I bring diverse perspectives and experiences to the team, as I am fluent in English, Mandarin, and Cantonese, and have a keen interest in learning new skills and technologies. In my current role as a product marketing manager, I am responsible for developing and implementing the product strategy, positioning, and messaging for the compact secondary substation portfolio in the Australian market. I work closely with the sales, engineering, and service teams to identify customer needs, market trends, and competitive advantages, and to deliver compelling value propositions and campaigns. I also collaborate with the global and regional product managers to provide feedback and input on product development and improvement.