Eric Wagner

Background

About Eric Wagner

Bridging Sales, Marketing & Strategy for Scalable Growth BIG-PICTURE STRATEGIST I'm a growth-driven problem solver who thrives at the intersection of marketing, sales, and operations—bringing vision, strategy, and execution together to drive measurable results. My focus is clear: build revenue engines that connect the right story with the right audience and the right tactics, all tied directly to ROI. Throughout my career, I've been described as a 'voice of reason'—someone who can connect dots, unite diverse teams, and align stakeholders around a shared vision. Whether it's collaborating with Emmy-winning producers at NBC, driving 2x revenue growth at Paypro, or launching award-winning campaigns at Defy Media, I've consistently delivered scalable solutions by balancing creative and operational considerations with growth priorities. WHAT I DO BEST • Build bridges between Sales, Marketing, and Product teams • Develop high-impact Go-To-Market (GTM) strategies • Create scalable sales processes that drive pipeline and conversion • Translate data into actionable insights and predictive modeling • Recruit, mentor, and empower high-performing teams • Align marketing efforts directly to business priorities and customer needs HOW I WORK At NBC, I facilitated connections between blue-chip sponsors and global audiences, forging unique partnerships that exceeded revenue records. At Defy Media, I collaborated with creatives and partners to develop tentpole content franchises that drove millions of views and award winning brand activations. At Paypro, I didn't just lead brand and marketing transformation; I worked hand in hand with Sales leadership to rebuild the entire GTM sales process—leading the search for a new head of sales, redesigning the pipeline, and building a modern, data-driven GTM engine that doubled growth, won Paypro the award for most implementations of all UKG network partners, and landed us on SHRM's 'Best Companies to Work For' list. People describe me as a blend of creativity and analytics—someone who inspires action while staying focused on measurable outcomes. WHY IT MATTERS Growth isn't just a number—it's about creating a system where teams thrive, customers feel valued, and the business wins. I believe leadership is about transparency, empathy, and helping people see how their work connects to the bigger picture. LET'S CONNECT If you're looking for someone always eager to discuss marketing tactics on the cutting edge of creating scalable GTM strategies, and lead teams that consistently deliver, let's chat.