Eric Wewerinke

Background

About Eric Wewerinke

Executive professional with over two decades of experience in all aspects of marketing at various blue chip companies, both locally as well as internationally. Possesses a track record of reigniting and growing brands through solid (international) brand growth strategies and groundbreaking innovation & communication. People describe me as enthusiastic, creative and with a strong drive for result. Specialized in: • Brand (re)positioning • Strategy development • Building consumer-centric product innovation funnels • Development of step-changing brand communication & activation. • Leading and developing teams • Business development (market selection and expansion) • Media management Available for consultancy projects and interim assignments in both B2C and B2B. Building & Creating is what drives me. That why I am passionate about marketing by which I can shape businesses, brands and products. And that’s why I wrote a book. My debut about a sailing trip with a psychopath was published in 2019 and reached the top 5 best selling thrillers at the largest online retailer bol.com and has multiple imprints. Contact details: M +31 (0)6 23297123 E info@ericwewerinke.com W