Erick Perez
Catman & Shopper Marketing Manager at Reckitt
Based in Mexico City, Mexico
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Seniority
Manager
Department
Other
Location
Mexico City
Industry
Manufacturing
Company size
34K
Contact information
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e•••••••@reckitt.com
Phone
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Background
About Erick Perez
Dynamic and strategic Trade Marketing leader with over 10 years of experience driving shopper-centric strategies, omnichannel brand activations, and high-impact retail execution across FMCG, alcohol, and tobacco industries. Proven track record in aligning global commercial strategies with local market execution, leading cross-functional teams, and managing multimillion-dollar budgets with measurable ROI. Recognized for an entrepreneurial mindset, agile problem-solving, and strong leadership in fast-paced, matrixed environments. Adept at building and scaling high-performance field teams, enhancing customer experience, and delivering sustainable business growth across On-Premise, Off-Premise, and Digital channels. Passionate about innovation, collaboration, and people development.
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