Erin Gulyas

Background

About Erin Gulyas

Erin Gulyas has been fascinated with stories ever since her Barbie dated her Swamp Thing action figure when she was three years old. Since then, she has turned this passion into telling stories for brands and companies to better connect with consumers. She comes to the Rotman School of Management at The University of Toronto with 13 years of experience in advertising and marketing. After graduating with a Bachelor Degree of Science from the University of Texas at Austin in 2009, Erin completed a Graduate Diploma in Advertising Creativity from the Auckland University of Technology. She has worked as a copywriter at lead advertising agencies and companies in both New Zealand and America. She last worked for Blue Shield of California as the Senior Manager of Content and Communications, where she oversaw six writers and three digital media specialists to create member-facing communications per year. In her spare time (what little there is), she's a New York Times bestselling author when she's not wrangling her two young children. She loves meeting new people, and if you like Star Wars, we’re already best friends.