Ernesto Ghigna
Marketing Leader Wine, Europe at O-I
Based in Piacenza, Italy
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Seniority
Other
Department
Other
Location
Piacenza
Industry
Glass; Ceramics and Concrete Manufacturing
Company size
12K
Contact information
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e•••••••@o-i.com
Phone
5 credits+39 ••• •••• ••••
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Background
About Ernesto Ghigna
Maximizing business potential, with a multidisciplinary, international approach. Highly experienced professional, result driven, able in redefining business vision and route to market with a grounded approach. Multibusiness (B2C and B2B: Food, Confectionery, Spirits, Glass containers) and multichannel experience (OFF and ON Trade, DYI, Horeca/Superhoreca, Specialized Retail and Professionals). Proven track record in successfully managing premium price, market leader brands creating best practice integrated marketing plans. Areas of Expertise: New Business Development – Execution; Market Segmentation – Positioning; Brand Development – Communication; Sales; Trade Marketing; International Brand Development. Passionate about Innovation, Sustainability & Circularity, People Development. And Family.
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