Eshaa Rohera

Background

About Eshaa Rohera

I worked as an Assistant Manager Marketing & Communications for Genesis Luxury a distributor for Luxury brands like Jimmy Choo Armani Michael Kors etc. in the Indian market. I believe I'm a capable and astute manager who ensures brand visibility and stronghold as I have had the opportunity to work on several special projects like 360 Degree marketing campaigns luxury marketing initiatives events along with the routine operations for brands like CRM Digital Communication and more ensuring the delicate balance between brand objectives and retail requirements are maintained. This luxury marketing experience has honed my leadership skills as I took charge of several campaigns and marketing initiatives for luxury brands like Bottega Veneta Paul Smith TUMI Michael Kors & FURLA. This experience significantly improved my communication skills in the organisation and cross-culturally with various headquarters and externally i.e. B2C perspective. It has also allowed me to be a team player. With close to 5 years of experience in the Luxury sector with India’s largest Luxury conglomerate I have developed an innate understanding of the mechanics of luxury brands in India. I would like to expand my horizons and explore opportunities in the fashion and accessories or cosmetics industries in the EMEAI area. I have an educational background in Management with a Bachelors in Management studies. I am currently pursuing my MBA in Luxury brand management at ESSEC Business school in Paris. I am proactive and have held several part-time jobs since I was 18 years old. For example I’ve worked as a trainer in a speech and drama school. This job taught me public speaking and patience - 2 critical skills for any marketer and team player! Overall I have been told I am a reliable hardworking dedicated conscientious and creative leader who can find a viable solution that strikes a balance between brand mandates and retail objectives.