Evelyne Charbit
Directrice De Clientèle - Media & Creative at Kantar
Based in Paris, France
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Seniority
Staff
Department
Other
Location
Paris
Industry
Market Research
Company size
26K
Contact information
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e•••••••@kantar.com
Phone
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Background
About Evelyne Charbit
MarketResearch #ConsumerInsight #ConsumerBehavior #Marketing #Innovation #Product #Brand #Communication #Advertising #Creative #Media #Touchpoint #Shopper #Retail #PathToPurchase #Digital #SocialMediaListening #SocialMedia #KOL #Beauty #Cosmetic #Luxury #Fashion #FMCG Domaines de compétences : 1/ Etudes Marketing (quali-quanti): Problématiques liées à l'innovation produit, la marque, la communication et le shopper 2/ Marketing Développement: Réflexion sur le positionnement d’une marque; Création de mix marketing 3/ Marketing Opérationnel: Analyse de panels; Gestion/Mise en place de Temps forts promotionnels cross media; Création/Rénovation de packaging; Elaboration d’outils d’aide à la vente 4/ Communication publicitaire : réflexion sur une nouvelle plateforme de communication, gestion de campagnes, SEM, conseil sur l'optimisation de dispositifs mono à cross média (médias classiques, digital, point de vente, street marketing) 5/ Digital : Création et lancement de site internet/Jeux en ligne; Gestion/Analyse de site internet; Community management; Création/Gestion de newsletters; Social Media Listening
Decision-makers
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- DDOther
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Abdul Saboor
Associate General Manager - Insights · General Business & Management
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