Evilda Nikander

Background

About Evilda Nikander

Here are some key skills of mine. If you want more information or a portfolio, slide into my DMs. Digital - While not strictly speaking a digital native, I have been a digital convert since the arrival of my first Macintosh Classic in 1993. From Pizzagate to Slender Man, there are not many digital phenomena I have not been obsessed with at some point. Strategic - As a digital creative in a classical world, a big part of my job has been answering the how’s and why’s of both colleagues and clients. Social Media Strategies, Brand Positionings, Growth Plans, Customer Journeys. Been there, done that. All this and reading The Art of War has made me quite the strategic mastermind. Integrated - SEO, Social, ATL, PR, Programmatic - when it comes to marketing, I have enough experience to understand the true meaning of integrated marketing. Spoiler: it’s not cut-downs of a TVC (shot in 16:9, because who needs vertical anyway?). Leading - Being a young female manager in advertising, it was important to me to be a role model. I have put a lot of work into developing a leadership style I believe in. I aspire to be inspirational, empowering, decisive and encouraging. And kind. Always be kind. Multi-lingual - Born into a Swedish speaking home in Finland, spent all my holidays in Norway, went to school in English, studied in German, led international teams and created global campaigns. Will apparently never learn proper French. Entertaining - I have had the privilege of working for many of the world’s leading entertainment brands. This is truly a case of turning a hobby into a career considering the amount of series, documentaries, movies and podcasts I burn trough. Can we talk about Love is Blind, please!