Federica Benassi

Background

About Federica Benassi

As a data professional, I bring a wealth of experience in developing cutting-edge statistical, machine learning, and AI algorithms to uncover valuable insights and knowledge that drive key decision-making processes. With a background in both statistics and mathematics, as well as a master's degree in data science, I am deeply passionate about every aspect of data analysis, optimization, and AI. Throughout my career, I've had the opportunity to work on a variety of exciting projects, including time series analysis, predictive modeling, sentiment analysis, geospatial analysis, customer classification and segmentation, churn prediction, recommendation engines, attribution models, survey analysis, and even building an automated chatbot. Additionally, I have experience in Next Best Action (NBA) analysis, which involves predicting the most optimal course of action for a customer based on their past behaviour and data. This allows companies to make personalised recommendations and improve customer engagement and retention. Being a data scientist requires a unique combination of technical skills, perseverance, determination, and creativity. I bring all of these qualities to the table and am always eager to take on new challenges and push the boundaries of what's possible with data. Whether it's automating report generation or creating a customer life journey, I'm ready to tackle any task that comes my way.