Felipe Motta
Coordenador Data Analytics at C&a Brasil
Based in São Paulo, Brazil
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Seniority
Staff
Department
Other
Location
São Paulo
Industry
Retail Apparel and Fashion
Company size
12K
Contact information
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f•••••••@cea.com.br
Phone
5 credits+55 ••• •••• ••••
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Background
About Felipe Motta
I lead Data Analytics initiatives, transforming data into strategic insights that drive business decisions. With a background in Mechanical Engineering, I integrate technical and managerial knowledge in the pursuit of innovation and results. • Consolidated experience in the Business Intelligence area within retail and financial markets, managing and developing projects using agile methodologies. Experience as a Scrum Master, supporting the development team, providing the communication interface between the team and the business area, removing impediments, and aligning deadlines, objectives, and deliveries. • People and conflict manager with a focus on the team and individuals. Visual reader of the environment, good listener, responsible for stimulating, proposing, monitoring, ensuring action plans, and conducting periodic 1:1s (one-on-ones) with leaders and team. • Responsible for understanding the nature of the business and identifying strategic opportunities to generate value through data analysis and decision-making. • Leadership of the data insights team. Responsible for transforming data into actionable insights and influencing discussions about business needs with stakeholders. • Competence in leading insights teams and developing analytical solutions is complemented by skills in OKRs and problem-solving. • Analytical solutions for the product team: Dashboards, hypothesis studies/analysis, A/B testing, and revenue projection.
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